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What Do Small Business Owners Value Most?

What do small business owners value the most?

The goal for any Professional Employer Organization (PEO) is to help their small business clients grow and achieve success. While often a challenge for small employers and their leaders, a partnership with a PEO can help make it a reality.

At the end of 2017, Extensis partnered with CEB, now Gartner, to conduct survey on what small business owner’s value most.

They asked their clients a series of questions regarding how important a PEO service is to their business.

One questions they asked was, “On a scale of 1 to 7, how important are the following attributes when making a purchase?”

Below is the most popular answers from the survey:

1. Personalized HR service, with dedicated HR and Payroll Managers was the most important aspect to small businesses.

2. Innovative competitive Fortune 500-level benefits packages.

3. Exceptional customer service for management

4. Caring, customer focused service for employees via call center

5. Partners with trusted broker/advisor to deliver HR solutions tailored to my needs

The next question they asked, “On a scale of 1 to 7, please rank these objectives in terms of importance to you and/or your organization.

The top three objectives were:

Reducing costs and employment risks

Increasing time for high-value business activities

Attracting, engaging, and retaining employees

The results prove how important employees and management are to each business.

Cosmo can help you regarding any PEO questions you may have.

Investment Solutions

In today’s heavily regulated market, tax benefits and investment dividends achieved through retirement plans can be significant. Many plans offer immediate dollar-for-dollar tax savings. But the rules are diverse and complex.

Cosmo Financial’s expert consultants can help you achieve your financial objectives through a host of wealth building investment strategies and a full range of variable products to help complement your current financial position. Call for an appointment at your convenience.

Employee Benefit Programs

Employer sponsored retirement plans can be a vital asset to your company as well as your employees providing significant tax incentives to save and invest for retirement. Cosmo Financial works closely with both small and large employers in the corporate and non-profit sectors to identify the proper plans for your company. Our broad range of programs include:


Profit-Sharing Plans

Simple IRAs


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