These five big trends that health care consumers are looking for:
Convenience
25% of Americans currently use or have used a retail clinic, and 42% currently use or have used an urgent care clinic.
Many people still do rely on a primary care doctor, but the younger generation is looking for an easy and convenient experience.
28% of people under 35 say that they don’t have a primary care doctor, compared to 10% of people over 55.
Personalization
A personalized health experience is the top priority for consumers. When consumers are searching for health care, they are looking for the right doctor, hospital, and treatment facility that meets their specific needs. Because of the new age habits of having recommendations made for consumers, they want the same thing when it comes to health care.
Consumers want to be heard and understood. They want quality time with their doctor.
Technology
52% of consumers report searching online for health care or wellness information, and 27.6% of younger consumers say they self-diagnose before seeing a doctor in person.
In 2015, there were over 1.25 million telemedicine visits (that is, a conversation with a doctor via phone or video for minor health issues) in the United States, and that number is expected to grow to more than 7 million by the end of 2018.
Technology is the future and consumers are looking for facilities to use it.
Transparency
Consumers want to know exactly what things cost and what they are paying for. They want to know which doctors are in their network, what benefits come with their plan, and how much medical procedures cost.
Education
A recent study from C Space Health revealed that 35% of younger consumers lack information about available health insurance options and the pros and cons of each.
Consumers want information about everything and how it can benefit their lives.
Cosmo Insurance Agency is an independent insurance agency serving surrounding communities in New Jersey. Cosmo keeps its promise to assure an efficient and creative approach to the services we offer. Each of our clients experience a personalized and long-term relationship with us. Our New Jersey based team of health brokers guides our clients in helping them choose the most cost-effective options. By incorporating the latest in technology-based tools and laws on healthcare, employee benefits, life insurance and finance, we keep our clients up-to-date with the plans that encompass all of their needs, whether it is individual or group insurance.
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