Providing excellent communication about employee benefits is critical in boosting employee morale and increasing participation in insurance plans. Discussing employee benefits can be challenging, but it’s essential to have a strategy to communicate benefits options and changes. Implementing these plans can also save money and improve employee retention.
Be Transparent and Honest
Most employees know that “open enrollment” means it’s time to find out what’s new and make some changes, but they know it could also mean a higher cost in premiums.
Share upcoming changes early, often, and clearly. If insurance plans are increasing, tell them. Try to balance good news with bad news if possible. For example, the cost of premiums is increasing, but the new insurance plan now offers health and dental insurance, point out the savings.
Continue to remind employees of deadlines by email. Start communicating about open enrollment at least one month before it’s here. It might be a good idea to send out an email twice a week with a reminder deadline so they have sufficient time to review changes and options independently. But also provide them with ways to absorb the information interactively. With having Cosmo Insurance Agency as your broker, you have access to large group presentations where we explain to your employees all their insurance plan options, which also allows them to ask questions.
Don’t forget to utilize the support and resources from your broker. At Cosmo Insurance Agency, our brokers are a great support to employees who want more information than you may be able to provide. As your broker, we are to help with ID cards, questions regarding the summary of benefits, adding/terminating a subscriber, auditing claims, any concerns at all. We handle all the questions so you can focus on more important things.
Cosmo Insurance Agency is a full-service independent insurance agency based in Hackensack (Bergen County) and Lakewood (Ocean County), New Jersey that offers an all-encompassing range of insurance options for both individuals and businesses. Cosmo keeps its promise to assure an efficient and creative approach to the services we offer. Each of our clients experience a personalized and long-term relationship with us. Our New Jersey based team of health brokers guides our clients in helping them choose the most cost-effective options. By incorporating our knowledge of the insurance guidelines for healthcare, employee benefits, life insurance, self-insurance, dental, disability, and long term care insurance, we keep our clients up-to-date with affordable plans that cover all their specific insurance needs.
